About WNJO
A small studio with exacting standards.
WNJO builds digital work businesses are proud to show their customers, and makes buying it straightforward.
Cheap templates, or agencies that take weeks to quote. We think there's a better way.
WNJO combines bespoke web design with app development and booking software. On the website side, that means considered design, careful engineering and prices you can see before you commit. On the app side, it means tools built around real operations, like the driver and operator apps we developed for EV Exec, and FYStay, the holiday stays platform we run ourselves.
We're deliberately not competing in the template market. Every site we've built looks and works differently, because every business we've built for is different.




Principles
What guides the work.
Bespoke over generic
Not: A theme with your logo on it
Instead: Designed around your business
Clarity over friction
Not: “Call us for a price”
Instead: Prices on the page
Outcomes over output
Not: Forty pages nobody reads
Instead: More enquiries and bookings
Premium, but approachable
Not: Jargon and long sales calls
Instead: Plain English, quick answers
Purposeful technology
Not: Features for the sake of it
Instead: Only what solves a problem
Practical delivery
Not: Everything at once, and late
Instead: Launch focused, grow later
Engineering standards
The parts you don't see.
Every project, large or small, is built to the same baseline.
Accessible
Semantic markup, keyboard support, visible focus and sufficient contrast, aiming for WCAG 2.2 AA.
Fast
Lean pages, optimised images and as little JavaScript as the job needs.
Secure
Input validated on the server, secrets kept out of the browser, and prices recalculated server-side.
Maintainable
Clear structure and shared design tokens, so the next change is as careful as the first.
